From Astoria to Hollywood: Honey House takes the stage on the Kelly Clarkson Show

“Beekeeping in New York City or any urban area is great because you don’t need a lot of space,” Hoefly told Clarkson. “Bees go out and find their own food, so you don’t have to worry about tending to them every single day.
By Shane O’Brien
Astoria Post
March 28, 2025
Excerpt:
Most importantly for Hoefly, however, the Honey House’s appearance on a prominent national show gives the store, the first of its kind in New York City, more authority and credibility.
“It really brings new people into the shop, brings new people in see what we’re doing,” Hoefly said. “We’re doing a lot of stuff here that is very interesting, and our biggest problem is that not enough people know about it.”
Nick and Ashley Hoefly opened their first brick-and-mortar location after years of selling produce at farmer’s markets across New York and vowed to make the location more than just a honey store.
Over the past 14 months, they have regularly used the space to host events and workshops on beekeeping and the importance of maintaining bee populations in the city.
“We have an event space here where we put on classes and workshops, and that was a bit always a big part of the plan for this company and for this business,” Hoefly said, adding that several people who have taken part in the events have gone on to start their own honey business.
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Source: https://cityfarmer.info/from-astoria-to-hollywood-honey-house-takes-the-stage-on-the-kelly-clarkson-show/